This technology is database driven and allows for the incredibly easy addition and formatting of pages so that the work of Web content (page) creation and maintenance can be moved to the appropriate level in your organization where your content is most easily generated. The flow of ideas can move from that person directly to your Web site. You no longer need a programmer or a computer whiz to change or add a page, it can be done by anyone in your organization that can use a word processor. If you have a brilliant idea in the middle of the night, it can be added to your site as quickly as you can log on and paste it in. Thus this technology addresses and breaks through most of the traditional bottlenecks that have impeded Web site use in many organizations.

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