Backstop
Integrated Hedge Fund CRM and Investor Account Management
Backstop is an integrated Hedge Fund CRM and investor account management platform that helps you to streamline and track all communications with investors and prospective clients - from E-mailing performance estimates to printing account statements. Additionally, Backstop helps users manage their activity with prospective investors through the sales process, from lead generation and opportunity tracking through task and workflow management.
With Backstop, you can view full client history at-a-glance, including: transactions, documents, E-mails, notes, meetings, and relationships; generate and distribute marketing materials and investor communications; and synchronize information with MS Exchange Server, Outlook, and BlackBerry or handheld PDA.
Backstop integrates with Microsoft Outlook and Exchange, featuring synchronization and the ability to view extended contact and investor account information inside of Outlook.
Other features include:
- Track all investor subscription, redemption and transfer activity and generate firm and fund level reports
- Manage and report on fee structures, investor account highwater marks, holdbacks, account liquidity terms
- Utilize user level access
- Produce reports for use inside and outside the organization. Clients can take advantage of Backstop's standard library of more than 50 fund accounting, investor, compliance, marketing and fund performance reports out of the box; and Backstop additionally incorporates reporting tools that allow users to create reports on the fly. As with the standard reports, user-created reports may be exported into Excel and other formats. The standard reports cover subjects such as portfolio liquidity, investor retention, and cash flow analysis.
- Create customized views of standard report templates
- Search and sort contacts by region, area and airport codes, proximity to user specified locations
- Generate marketing or other distributions on the fly
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