Headwind Mobile Promoter is a mobile marketing and bulk SMS system for small and medium businesses. Target uses include informing your customers about new goods, actions and special offers by SMS, running targeted SMS news campaigns, and notifying personnel about important events.

Several groups of abonents (subscribers) may be created and used in different mobile marketing campaigns. The abonent lists may be imported from any text file; so you can import your customer database from Excel, Access or other popular office programs. You can setup the schedule for the SMS campaign.

The vendor states that the software is written in accordance with "Opt-in" standards and allows you to add or exclude abonents from the subscription lists with one mouse click. The SMS messages are sent through a GSM modem connected to a PC; the software does not require a permanent Internet connection and does not use SMS gateways.

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