First & Union's Website Content Review service uses professional editors to review more than 50 critical aspects of a submitted site, deliver a summary analysis and completed checklist, and suggest specific action items and next steps.

Content tailored for the web makes a site: * More findable in searches * More likely to be clicked-through to after a search * More usable to visitors, building credibility and trust * More effective in the site's goals, whether that is providing information or selling products

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